The analysis of interviews allowed to identify a number of specific institutional and cultural barriers that female - and to a certain degree also male - physicists face in their career paths. To remove these barriers certain measures need to be implemented in research organizations. Beneath a handful of recommendations for such gender equality measures is discussed. Yet, it is important to stress that in any case specific needs of an organization should be taken into account, so that Gender Equality Plans can serve as a successful tool in fostering gender equality in a given context.